Direction Software Solutions specializes in the advanced technology that brings simplicity to growing complexity.

A seasoned management team directs Direction's fast-paced growth. Together, the team has significant management experience in high-growth organizations and the combined experience of five successful start-ups.

Direction's management team is also responsible for attracting and retaining a professional workforce that meets the highest standards, and for providing a rewarding environment to its employees.

Be it skills required for web technologies or for client server applications, Direction can understand what it takes to get the right blend of solutions and more importantly how to get them working for you.

We provide rapid development of web-based applications including vision, architecture, design, development and deployment of flexible and scalable e-business solutions.

Programming Skills -

Direction employs top of the line specialists who deliver solutions with a keen sense of quality and time management.

As chairman, CEO and co-founder of Direction

Arun Nayar

is responsible for the management and strategic direction of the company.

He holds a B.Sc. degree in Physics from Oxford University and a Masters degree in Physics from Imperial College, London. He speaks fluent English, German and Italian.

Under his leadership, Direction has experienced tremendous growth quarter after quarter and has increased its employee base to over 250 employees in less than 6 years.

Prior to co-founding Direction in 1998, Arun was instrumental in the early inception of the fastest growing mail order company in India from 1992 to 1998. He has also served as the director of various multinational and start-up companies.

With around 25 years of experience in the software industry Sanjay Gupta serves as a General Manager and Chief Technology Officer of Direction, Sanjay is directly responsible for the management, growth and success of Direction's technology operations. During his tenure, Sanjay has significantly developed Direction's Product Development and E-Commerce divisions into high quality organisations - ensuring that Direction continues to remain within the global IT revolution.

Notable among his many accomplishments, Sanjay has orchestrated several technology developments that have significantly contributed to the company's overall business strategy. In addition, he has led the company through an expansion of its product line with Octopus, Insat & PDM.