Artificial Intelligence Solutions

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Top-flop predictions

The client is an internationally successful fashion company reaching more than 35 million customers in 30 countries.

Direction - AI Solutions

The Challenge

  • Inability to scale internationally for additional product launches
  • Lack of agility in identifying top/flop products
  • Inability to identify top/flop products for respective regions

Our Solution

Direction developed a solution to pinpoint high-performing and low-performing products across diverse product lines through a customized iteration of the artificial neural network (ANN)-based demand-potential forecast solution.

This approach:

  • Optimizes budget allocation for products and categories
  • Identifies top regional products for efficient decision-making
  • Improves inventory efficiency and reduces storage costs by determining optimal inventory levels
  • Optimizes reorder points and stock levels to minimize costs and prevent inventory shortages
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